As a key speaker at an annual global Airbnb Open Festival, interior designer and Designbx co-founder Kerena Berry presented to over 300 Airbnb hosts, to help hosts increase occupancy, guest ratings and daily rates. We share some of the best tips in our blog below, plus a link to ‘The Designbx Airbnb host guide’.

There was a time when Australians denied having a distinct culture, but our popularity as a tourist destination is solid proof that foreign visitors believe we’re a unique and beautiful part of the world. As Airbnb hosts, it’s our job to reinforce our unique culture and provide the setting for our customers’ travel fantasies. 

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Travelling is one of the best things that you can do for your health. It helps your physical and mental health, and can be excellent for the soul according to Positive Health Wellness. So what type of experience does an Airbnb customer expect? At Designbx, we can help by providing a few design tips to make your home attract five star reviews.

Firstly, imagine your target demographic. What interiors do they expect from a seaside getaway, a few days in our unique inner city suburbs, or a tranquil stay in the Hunter Valley? Put yourself in the shoes of your potential customer as you complete the free Designbx Style Quiz, which will provide a visual style board.

Once you have a clear vision, let’s get to work on the foundations: walls and floors. A fresh lick of silk or satin paint, or a sugar soap scrub will provide the most common basic necessity: a visually clean and hygienic space. Choose flooring that’s easy to clean and works with your style.

Next, make sure there’s enough furniture for your guests in each area, and always assume they’ll move as an entire group between rooms. Ensure they have a wonderful sleep by using latex covers, which have memory for extra comfort.

Designbx Airbnb Project in Curl Curl, NSW

Temperature is critical, and don’t just assume air-conditioning is the one solution; think about your floor coverings, window treatments, materials and props. Feel free to overcompensate with extra blankets, feather doonas, rugs, heated towel racks, blinds & curtains. Don’t forget fly screens!

Tantalise the senses. Have soft, relaxed music playing on arrival. Spotify is a very cheap option, and you can set up playlists to enhance the atmosphere. Timer lights and heating are always appreciated. Ensure the house smells fresh and homely on arrival by using vaporisers.

Plush slippers by the door spoil guests and encourage them to take their shoes off. We even put gumboots on the veranda of a rural getaway and provided baskets labelled with the name of each chicken so guests could start their day with a little egg-hunting adventure.

Add a guestbook with tips and quirks you may be used to but could become frustrations for people in a new environment. How does every appliance operate, where do they find supplies, what are the cultural attractions? Again, imagine you are the guest.

A little guest basket champions local produce and shows pride in the community; or in situations where the house is isolated, it could provide goods impossible to find locally. These little touches remind people that you are welcoming them into your home.

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Let’s have a little fun with aesthetics. Refer to your Style Board when making any purchases. Enhancing architectural features is a good place to start. High ceilings scream for oversized artwork, and feature pendant lights look great on large kitchen island benches.

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Ensure your styling stays similar from one room to the next. Use a harmonised colour scheme, and experiment with texture to add character. Layout is crucial. Interior designers use spatial planning to place items in a room. This ensures you have a fluid path from one space to another. At Designbx we use Floor Plans to help designers and clients collaborate on layout decisions, which saves time and money.

Designbx Airbnb Project in Hunter Valley, NSW

Double the amount of dinner and kitchenware, pillows and towels you expect will be required. Make sure you provide ways to block out the sun. Use durable finishes, aged timbers, non absorbent bench tops, commercial fabrics on sofas or ever-reliable leather. Opt for poly blend or natural fibre rugs, which are easily cleaned with a damp cloth.

For more organic touches, indoor plants purify the air and add aroma while flowers use visuals and unique perfumes for a sense of wellbeing. While a bedside table is a prime position for a vase, make sure you choose a flower that doesn’t have a powerful fragrance that might inhibit the ability to sleep.

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Don’t forget to entertain your guests. In any home you would expect to find books, music, games, DVDs or a hard drive with movies, and even musical instruments. There are times when we simply want to relax and have a quiet night in. 

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Never ignore safety. Even the most minor injury to a child will infuriate your adult guests. Place everyday items in easily accessible spots: don’t store heavy ceramic bowls on high shelves, and place linen in heavy lidded chests.

Underlay under rugs not only present better but also won’t curl up on the ends and create trip hazards. Place slip treads on all your stairs, especially in wet areas. Blind cords must have winding hooks (especially in children’s rooms). Also ensure you keep up to date with pool, spa and fire rules & regulations.

Add a touch of luxe. Ikea offers feather inserts for cushions that start at $5, so why risk looking cheap? Feather or duck duvets might cost more but feel beautiful and encourage guests to turn off heating, saving you money in the long-term.

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Feature toiletries in every wet room. The feel and smell of quality toiletries are lasting in the mind. Tea and coffee are common vices, so have a tea box (T2) and a POD coffee machine. With linen, opt for quality 300-plus thread count (no polyester), which wash well and last longer.

Designbx Airbnb Project in Twin Waters, QLD

Once you’ve created the perfect Airbnb home, capture your beautiful spaces on camera. Go professional, preferably with an interior or real estate specialist. Select a hero shot that captures your key feature. If the feature is exterior, like ocean views, remind browsers that it’s a home by taking the shot from inside. Soft lighting like a cloudy day is perfect, and avoid filters so people can see the real space and finishes.

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We’ve given you a few DIY tips but forecast the positive effect a professionally designed and decorated space may have on price and occupancy, and spend accordingly. From commercial interior design to personally designing your home, Designbx is an online interior design solution that is both affordable and collaborative. Unlike most freelancers out there, we offer set priced packages and access to a wider network of designers.

If you don’t know where to start you can always reach out to the expert Designbx Team for a FREE Interiors Design consultation.

 “Designbx   |   “Top interior design tips for Airbnb hosts”    |  designbx.com

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There’s a lot of advice going around at the moment given this topic is so relevant – so this week we want to share some of the more personal lessons and tips we’ve learnt as seasoned ‘work-from-home/digital nomads’ for the past 5 years.

We’ll continue to provide bite-size pieces of information you can action over the next few weeks without feeling too overwhelmed, especially if you’re on a budget to setup.

Working from home: Tips from those in the know

Tips from Kylie:

1. Employ some furry friends

If you have pets, invite them into your workspace at home.   It’s been proven that pets have physiological benefits and can fulfil emotional needs in the workplace, so take full advantage of this when you’re working from home.  Designbx regularly features my 2 fur babies – Humphrey the Chocolate Lab and Sophie the Black Lab.  I often have them in my office with me – they keep my feet warm, they’re great listeners and they don’t talk back.  Humphrey is well behaved, but Sophie is a regular bin-chicken and always going through my rubbish….just as well I love her.

2. Step away from the kitchen table

Speaking from experience, I think this is the biggest mistake I made and a trap lots of people fall into. I worked from the kitchen table for 18 months too long – out of convenience but also because the thought of cleaning out my office (aka – the junk room) was too overwhelming.

The problem with working from my kitchen/dining living space, apart from the fact I annoyed everyone else who wanted to use it, is that I never really felt like I left work.   I couldn’t shut off.  It was always in sight, that computer monitor at the end of the table staring me down.  With my home office setup, I can shut the door and I’m done for the day.  Most importantly, it also meant I could style my office with some great home décor online purchases.

Tips from Kerena:

1. A picture is worth 1000 words

It can be easy to start feeling isolated or lonely as a result of working from home.  A trick I use to keep me in good company all day as well as keeping the creative juices flowing, is an inspiration wall at my desk.  There are no ends to what I put on my wall – photos of friends and family, inspirational quotes, cards and messages, inspiring design images, style and home décor.  Basically, anything that brings light to my day consequently making me feel a lot lighter.

2. Music to my ears

I’m not a fan of the sound of silence – an absolute must for my happy workplace is music.  I have Spotify running all day long.  Depending on what I have my head into will depend on the genre.  Some of my favourite playlists are:

Morning Motivation – A great way to get the brain ticking in the morning. https://open.spotify.com/user/spotify/playlist/37i9dQZF1DXc5e2bJhV6pu?si=L_ZUrn_1SQWWo_JEIdZlYw

Acoustic Chill – I use this when I’m working on design projects and need to be creative. https://open.spotify.com/user/spotify/playlist/37i9dQZF1DWYGZAMYFDM8S?si=e1EygI1PSfulv8x_2h9bYw

Kingswood – a band I recently saw.  It evokes happy memories so I stay positive throughout. https://open.spotify.com/artist/4zOw0E0NA7B4lIYyc3XNt5?si=oXMlYdOWSBeZizeC7dQgqQ

Feel-Good Indie Rock – more towards the end of my day when I need a boost in productivity https://open.spotify.com/user/spotify/playlist/37i9dQZF1DX2sUQwD7tbmL?si=7KW_Y_muRm6Njg6sqFF_XQ

We’ll be back soon with some more of our work hacks. Be kind to yourself and get some sun where you can.

Kylie and Kerena x

The post Avoid feeling lonely when working from home – part one appeared first on Designbx.

We also partner with art curators across many of our projects to ensure we have another expert across the vision. Often clients are really unsure of what they like, or we find ourselves navigating multiple views when it comes to art – so having another professional opinion in the mix is really helpful for both us and our clients to make the right decision.
Designbx’s Refresh package gives you access to an expert Interior Designer reviewing your home, existing furniture and architecture to curate multiple options that will enhance your room.

We are passionate about art here at Designbx and what it brings to a space. As part of your Refresh Package we can provide:

• A personally curated collection.
• Access to trade savings.
• Access to an array of artist’s and brands.
• Design a custom brief for a specific artist
• A streamlined process which includes sourcing, coordination and installation

We love art and love helping add those treasured items into homes across Australia.
How are your walls looking? White, bare, nothing works together, struggling to find art that works for everyone in the home. Let us take the guesswork out of your art selection headaches. For $199 per room your Room could go from plain Jane to the talk of the town…

The post How to give your home “new life” with artwork appeared first on Designbx.

Cue Designbx! Just because you’re feeling rushed to get your sleeping arrangements sorted, it doesn’t mean you need to sacrifice on quality, function or the aesthetic of your space to squeeze everyone in.
One of the key items we are always asked about is sofa beds. Because they range so vastly in price, size and quality, cleverly integrating them into your homes layout is the key in choosing the right one.

With Designbx’s Refresh package at $199 per room, we can help you plan for those extra guests by taking the pain out of some of the guessing work. Or, if you decide you want to finally finish off any of those “too hard basket” rooms that might just need some minor TLC, like artworks or soft furnishings, this package has you covered!
We know most of our clients are run off their feet at this time of year and in the lead up to Christmas, so why not take advantage of our exclusive trade discounts just in time for the holiday season with our complimentary Personal Shopper as a part of your package.

Below are 7 of our faves under $2,000, and why we think they’re winners:

The Civic Ottoman from Oz Design

A versatile Ottoman is the perfect seating addition for almost any room. The Civic Ottoman will also transform into a comfy double bed and is available in a range of different colour and fabric options.

The Agnes Ottoman Sofabed from Oz Design
We all forget about the popular trundle bed for the kids room – but this fun Ottoman which also converts to a single bed will double as practical seating in the reading nook when not being used as a bed.

The Vermont Sofa bed from Matt Blatt
This retro fold-down sofa bed can be set up in under a minute! Less clunkier than the traditional sofa bed, the arms act as a great pillow rest and style isn’t compromised with this funky every-day sofa.

The Rovia Sofa bed from Matt Blatt

An armless sofa is a great option if you are space-poor. It’s also a great design solution for awkward nooks or under a window bay as a window seat. The lush velvet fabric is also durable – this great piece can go anywhere!

The Reisel Sofabed from Matt Blatt
This brings back a few memories of the futon era! Still such a great design for a more casual or low ceiling rooms. A playful design that’s also great in TV rooms.

The Bayview Chaise sofa bed from Zanui

With this brilliantly designed Sofa, you can actually gain three beds from one sofa! Great for the kids lounge or play area with a durable synthetic fabric.

The Kent sofa bed from Oz Design

Luxury, comfort and a queen size mattress!! This is for one of those special guests. An array of colours and fabrics available to match your homes style, the Kent provides a beautiful everyday sofa option converting to a beautiful bed.

The post Top 7 Sofa beds – Time to get ready for those extra guests! appeared first on Designbx.

What makes Kylie feel at home

1. Jewellery. The bigger, the bolder, the better. I always lose expensive jewellery so this using more affordable ‘on trend’ accessories really helps my wallet! I love that I can change a whole outfit or look simply by adding some beautiful vibrant touches by way of jewellery. And while I may not have the ‘body shape’ for designer fashion, I can so easily add my unique touch with some big leopard earrings!
2. Shoes. High heels always make me feel great, and fit! The right shoes can make or break an outfit for me. Don’t get me wrong, I’m all for comfortable flats as much as the next gal, but a pair of power heels can give you an instant shot of confidence.
3. Eyebrows and hair. You just can’t have a good day with one and not the other. I was born in the 80s with a mop of curly strawberry blonde hair, and had I been in my prime partying years I would have been living the dream. Instead I’m happy if I can just get a brush through my locks most days – that is a good hair day for me!
4. Furnishings. I absolutely love natural raw textures like linen, leather and timber. They are home to me. Growing up in New Zealand I really do appreciate the natural textures that are reminiscent of the beautiful scenery I was surrounded by growing up. It’s nostalgic for me, and creating a sense of nostalgia is such a powerful design tool.
5. TV and movies. Laughing out loud is my style. My husband and I formed our relationship on the basis of our love for TV and films from the often cringe-worthy era of the 80s. Anyone reading this who knows us well will be having a laugh-out-loud moment. We are a couple of dags who were made for each other!
6. Music. My go to is anything that has a story and makes me feel something. I’m pretty eclectic with my music taste pre-2000, but something about the stories told through music from the earlier generations – where people had to write letters and express their love in different ways – just gets me. I’m a hopeless romantic at heart and mostly end up crying to songs in the car.
7. Holiday destinations. I’m more of a “do it less often, but do it right” kind of girl. Boutique locations with lots of character and unique things to look at. It’s nice to dream! The memories made on holidays with loved ones – you just can’t buy that feeling.
8. Having a tidy desk. I’m really not sure if this is a style thing, but organisation is key to getting sh*t done for me. If I feel surrounded by mess and chaos, that’s how my day will end up.
9. Showing up on time. This is definitely a work in progress, but being on time is super stylish in my eyes. I am renowned for being late, which I’m working on – my tardiness goes against every other personality trait I have, so people are always surprised!
10. Friends and family. Authentic, true to themselves and down-to-earth… that’s my style and why I adore my friends and family. It does sound a bit cliché, but it’s so important to surround yourself with people you love to spend time with and who make you feel empowered and positive. We’re all so time poor that we need to be super conscious about who we spend our spare time with, and I choose to spend mine with positive and loving people.

How Kerena adds some personality and pizazz to her everyday

1. Photographs. I have them absolutely everywhere because they remind me of all the special moments and priceless people in my life.
2. Handbags and shoes. These are a huge weakness of mine. They are those finishing touches that just ooze personal style. My absolute favourite bag is the glorious Valentino I splurged on during a trip to New York to celebrate a dear friend’s 40th birthday. Every time I pick it up I’m reminded of the amazing time we had together – some possessions just have a way of bringing back precious memories. Similarly, but at the other end of the spectrum, is the $5 vintage leather bag I uncovered at Vinnies about 15 years ago. I cost me next-to-nothing but has accompanied me on so many adventures. My favourite shoes for comfort are my Superga platform joggers; for a bit of style punch I always reach for my suede orange tassel heels; and for an in-between occasion it’s always the Valentino rockstudded flats. I could go on….
3. Vaporisors. I have two in the house and I always have essential oils steaming away. My favourite scents at the moment are from Anjali – “Lady Indira” & “Lemon Myrtle”. Familiar and beautiful aromas are such an underrated element of design – they inspire memories, emotions and in my case create a sense of calm in the home.
4. Fashion. I have a very eclectic fashion sense – forever torn between my inner Cairns hippie heart; my unrequited rockstar dreams; the Northern Beaches casual surf chick; and a bit of a show-pony glitter fetish! Some of my favourite brands are Chasing Unicorns, Stevie May, Ministry of Style, Sass & Bide, Deus Ex Machina, Bali Trader (I love their custom design boots), Bec and Bridge… again, I could go on!
5. Flowers and plants. I always need one or both of these elements in and around my space; home, office, even my car (I place a fresh lavender sprig from the garden every morning in the air vents to help calm us all during the whirlwind of school drop offs). I have many plants in our family home and succulents at the office, as they’re hardy enough to survive when we’re out on shoots and working with clients.
6. Artwork. Studying art originally, I have a real appreciation for people who delve into such raw self-expression. I’ve collected art for as long as I can remember; street art as I backpacked around the world, and slowly building a collection of artists that I have admired for years. I call them my ‘Retirement Fund’… Let’s be honest, it’s never really going to fund my latter years, but it helps ease my conscience! I’m especially partial to photographic art.
7. Music. From the moment my head leaves the pillow to the moment it hits it again, I have music around me. I stopped TV with the children when they were young so it has filled a very big gap. It can turn any of our moods around in second and we all have a favourite tune, style and song that pulls us out of a funk and has us giggling in seconds. I couldn’t possibly make a top list of my favourite tunes, because again, my choices are eclectic – from Dolly Parton (Jolene), to Morcheeba (World Looking In), to Kings of Leon (Sex on Fire).
8. Food and drink. I just LOVE eating, drinking and entertaining! I’m a total foodie and am also partial to a marrying vino. I’m as white, freckled and stereotypically Aussie as they come, but my taste buds are very European.
9. Friends and family. I have lived away from my family since I was 16. And although they have often been far away, they hold such a precious piece of my heart. Having this distance from my relatives has in many ways meant my friends have become my family, and boy do I have a fabulous bunch around me! I have been so blessed to meet and build such gorgeous and inspiring friendships over my life, and I am forever grateful and will do anything to show love and support to those around me.
10. Babies. Mine and everyone else’s! I always wanted to be a mum – I was a total baby snatcher from as early as I can remember, and still am. By 10 years of age I was the local babysitter and could have four or more children in my care on any one night. I was in heaven! I am now a mum to two gorgeous little humans, and despite all the confronting moments it brings it is truly the most rewarding part of my life and every day. Amelia is eight and Hugo is five. There isn’t a day goes by when we don’t laugh, sing, banter and try each others’ patience. But mostly we just love each other with such depth that becoming a mum has been a soul-changing chapter of my life.

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Home is where the heart is. It may be cliche, but nothing could be more accurate about the Designbx journey – the online interior design business founded by Kerena Berry and Kylie Pratt to give every Australian the chance to create a home they can be proud of. 

It’s been three years since Designbx disrupted the interior design industry by introducing the concept of ‘e-decorating’. The business was founded on the wholehearted belief that everyone deserves a beautiful home that reflects their own unique sense of style. The women who founded Designbx could never have imagined – all those days, weeks and months ago – the impact such an offering would have on the lives of their clients. Or themselves for that matter.

“I found myself part of an industry that had the ability to have a real impact on peoples’ well being and sense of self, yet was still very much unattainable, expensive and intimidating to many. And unlike most industries, interior design had not yet found a way online. We didn’t anticipate how empowered and excited our clients would feel, and how the transformation of their homes would positively impact the rest of their lives and ours,” Kerena says.

Designbx was a collision of two booming trends – ecommerce and interior design. Long considered an indulgence of the affluent, interior design was not something accessible, nor affordable, for the average consumer. But spurred on by the Australian house-proud mentality; buoyed by the enormous popularity of home renovation shows; and fired up with the passion to merge everyday living with beautifully designed homes, Designbx was born. Early on, Kerena and Kylie knew they were onto something special.

  “I wanted to be part of something that changed the way people live their lives. From a business sense, Designbx just made sense. I knew so many people interested in design who were renovating, relocating or just wanting a nice place to call home. But they were also too time poor to engage a professional to meet with constantly at home or spend their weekends traipsing around furniture stores, or evenings trawling Pinterest for inspiration,” Kylie says.

Today both women get personal and reflect on the last three years of blood, sweat, tears and textiles on their journey to reimagine interior design for every Australian. And all the while they consider, where to next?

Having an idea is one thing, but bringing it to life is something else altogether. How did you get started?

Kerena: I recall feeling extremely overwhelmed at where to begin. Being first to market with a concept comes with many challenges, and trail-blazing is riddled with more lows than highs. Grasping how to learn quickly from your mistakes and keep the ball rolling is key. There is no room for pride when in start-up mode, and we were very much novices in many areas. But we believed wholeheartedly in what we were doing, and there was a real sense of purpose that we could make a change. I personally had to learn to ask for help, which is something I’ve never been good at. But I saw that people genuinely wanted to back us up and see us succeed.   

Kylie: There were a lot of days when I asked myself, “What are we doing?” Starting a business from just an idea is hard. Going in we were a little like a deer in the headlights; especially coming from corporate backgrounds where support,  systems and budget were readily available to manage the day-to-day practicalities of business, like

“Who will process these receipts?” “Who will update that data sheet?” “Who will make that sales call?” The answer to everything early on is, “Me”.  But looking back, that environment breeds a deep understanding and appreciation for every part of your business, what your customers really want, what they need and how to respond quickly when things shift. Being at the coal face is a good thing, but it’s also dirty work!

What has challenged you the most along the way?

Kerena: It’s a fine line between the wind and the weeds, and we’ve learnt that to be successful business owners we need to do both at times. Maintaining a wide view of the industry, trends and what’s on the horizon is key. But at the same time, we have to keep a finger on the customer pulse. That often means working closely with designers on each project to ensure we’re meeting the client brief, but also pushing boundaries and delivering truly creative solutions that are true to our name: Out of the box. We’ve learnt that having a team of people working on each project leads to better design outcomes and happier clients – which at the end of the day is what we’re all about. 

It has been a challenge educating the market on what ‘online interior design’ is, and at the same time breaking down the long-held belief that it’s expensive, intimidating and only accessible to the wealthy or incredibly stylish. Personally, achieving that nirvana of work/ life balance is still a work in progress. When you absolutely love what you do it’s very hard to switch off; but Designbx came with the long-term dream of having more time with my babies. So it’s an ongoing juggle and one I’m so lucky and grateful to have. 

Kylie: With a new-to-market concept there was a lot of guessing at the start. Despite both mine and Kerena’s backgrounds – knowing how the industry worked and how people generally want to engage in such services – bringing this reality to the online world was a challenge. Being online removes the human element of the offering, and this provided a steep learning curve, and resulted in us rethinking a few elements to reintroduce more of the human touch back into the business. The home is a personal and safe space – a haven – and it’s important for people to feel the humanity behind what we do so that we can deliver the best experience and results possible. 

We never lose sight of how lucky we are to have people invite us into their homes and allow us to help create incredible spaces that tell their story and truly merge their life with design. 

Much like Kerena, the work/life balance piece is still very challenging, but I have learnt a few key things along the way. That balance looks and feels completely different to every single person, so it was really important to figure out what that landscape looked like for me – and to commit to living it the best way possible. For me, that’s a career and business that gives me the opportunity to explore my passion for travel, people, culture and philanthropy, while working with my two fur-babies at my feet!

I’m also about to become a mum for the first time this year. So having a career I love and a business I’ve invested my heart and soul into, that also allows me to me to embrace and enjoy motherhood in a way the corporate world does not always allow, was a big part of the Designbx plan. 

Kerena, Amelia and Hugo 

What are your most memorable and proudest moments from the last three years?

Kerena: I’m so proud that we truly understand our clients and have created a platform that helps every Australian access world-class interior design. Attending the Telstra Business Awards as nominees was a real highlight – the businesses in the room that night warmed my heart to no end. I realised then, more than ever, that you truly need to be filled with passion and purpose to be successful, and we have that in droves. I love what I do every day and I truly believe we are making a positive change in people’s lives through design.

Kylie: Rarely do we just stop and reflect on our achievements. Leaving my full time career to run this business is a real highlight for me. For anyone who has left a secure paying job to start a new business will know it’s one of the scariest things you will ever do.  But, if you are passionate, you have the idea and the drive – and the ability to silence that little voice in your head! – you might just change your life. 

Reading what our customers say about us gives me a real buzz. I personally speak with every client at some stage throughout the process, and I adore hearing how Designbx has helped them overcome their challenges. Seeing them go through the full design process and loving the end result, and then seeing a beautiful review at the end, blows my mind every time. We genuinely love our clients so much and we’re so grateful they give us a glimpse into their homes and lives, and allow us to make a difference. 

Kerena & Kylie at the Telstra Business Awards

There are so many industry and economic factors that can affect a business – especially small business. How has the market evolved since you began and how you have responded to remain relevant?

Kerena: There are now a number of new outfits exploring online interior design, which is brilliant. More noise in the market is a huge gain for us. Educating the market on what and how to ‘do’ digital interior design continues to be a hurdle for us, so we love so-called ‘competitors’ and welcome them as they strengthen the conversation. There are millions of homes in need of design help, so the more the merrier. 

The Australian supplier chain has seen some lows over the last few years, with many companies doing it tough and closing up – some online, but predominantly bricks and mortar. This has taken some navigation and created some challenges. However, we are grateful to have extremely long-standing relationships with a number of core suppliers, and have the passion, contacts and zest behind us to be forever on the hunt for new and up and coming designers and companies to ensure we have everything at our fingertips to create the perfect designs for our clients. Business after all, is all about people and relationships. 

Customers have a lot of power now; they are educated on suppliers and price and have the ability to shop around.  Customers are incredibly savvy. But we don’t fear this, as through our relationships we’re able to drive competitive trade discounts with our suppliers, which we pass onto our clients. We pride ourselves on being competitive on price but stand by our 100 percent happiness guarantee.

If we’ve learned anything in our time in the industry it’s that a positive, fun, and trusted design experience superseeds saving every single time – that’s just a bonus!

Kylie: The market landscape has changed significantly since we launched, but we’re dedicated to keeping our finger on the pulse. As Kerena said, we view competition as positive – with any new idea, a collective effort to educate the market is important. We can all learn a lot from each other and have even reached out to a number of our competitors to discuss industry challenges. A positive change to the industry has been new freight and delivery startups giving Australians more delivery options at better prices. That’s certainly an area that’s needed a shake up for some time, so fingers crossed it continues to improve.

Designbx is such a unique concept. How do you ensure you continue to push the envelope and shape the industry as a whole?

Kerena: I feel we are continuing to create and refine a solution that people feel ‘at home’ with. It fits in with their life.  Being online means clients can view designs, collaborate with their designers and sign off products all through their devices – any time of day or night. Being able to design on the go keeps the process achievable, and ultimately enjoyable, as it doesn’t become just another job to get done. We’re creating a real-world way to design, and making sure we keep the love alive.

Our clientele are diverse – in age, style and living arrangements. And we see this as a truly unique attribute of our business. With spaces ever-evolving and the housing market morphing – more people are renting than ever before – we are incredibly conscious of creating designs that are flexible and transportable. I like to think we’re creating a fluid approach to interior design.

Now, more than ever, people need their homes to be their sanctuary – a safe and tranquil place that allows them to reflect and decompress. Life is busy and people are feeling the pinch and I don’t see that changing in the immediate future. We’re so proud and honoured to be able to help create these havens for our clients.

Kylie: We’re educating the market in a way neither of us predicted, or intended, at the start. Apart from the obvious stuff like trends and guidance on how to place a rug or hang artwork,

we are showing the industry that a home needs to wholely represent the people living in it – not the person who designed it. There’s no room for ego at Designbx: We design for the client, not ourselves.

We empower our clients with this belief the whole way through the process, and really encourage them to speak up – which can be a lot easier for them online versus face-to-face.

We have also found a big misunderstanding in the market around what an interior designer actually does, when to engage one and what value they can add to a project. For example, one of the custom services we offer is to review architectural plans at the start of a project. Architects and designers wear very different hats.  On several projects we have made suggestions to our clients to change the architectural layout of the plans prior to any building starting, to allow for function and the style they want to achieve with the interiors once they reach that phase. Engaging a designer early in the process can be hugely beneficial for clients, and ultimately end up saving them a lot of money.

In a small business it’s all hands on deck. So what do you love about your roles?

Kerena: I predominantly oversee the design arm of the business and support with the creative and marketing strategy and implementation. I’m what we call the ‘crayon department’! I love doing our shoots – whether its inhouse or at a client’s home – and I’ll be there with all my props buzzing around like a chook with its head cut off, squeezing as many shots into a session as possible. I just love getting ‘on the tools’, and it’s the most enjoyable part of my role. 

But most importantly it’s the working relationship I have with Kylie that cements that love for what we’re doing. We’re equally committed to being across everything Designbx, and yet we have total trust in each other – our individual roles, unique skills (and weaknesses!) – to get in and get it done. As in life, in business it’s healthy and helpful to share, ask for help and get a different point of view. For me, I love feeling supported when I throw out new ideas, knowing there is no judgement – just a safe space to explore new things. We both are equally invested and it’s our partnership that means we stay ahead of the game and get to feel absolutely fulfilled at the same time.

Kylie: I’m always heard and trusted by my business partner. As owners, we are both continually coming up with new hare-brained schemes; some of which are solid, and some that don’t bear repeating! But to have a safe environment to voice our ideas is absolutely imperative to a successful business and a harmonious working relationship. I know how lucky I am to have such a passionate, clever and talented partner who always drives me and the business towards success. Knowing you have someone that is always giving 200 percent makes it easy to do the same. 

Out of pure curiosity, take us through an average day for the Designbx team.

Kerena: An average day? Well, no two days are the same! And that’s one of the reasons I love it so much. Our project list is so varied; we always have a mixed basket of styles, house sizes and budgets on the books; and we are constantly positively challenged by our diverse projects, which keeps the creative juices flowing. My day generally starts around 6am – I sit with a cup of tea and clear the inbox and draw up my to do list for the day. It could then be briefing for a residential or commercial client, meeting with potential partners to explore collaborations, photo shoots, marketing strategy sessions, product designing and sourcing, website development and sneaky coffee breaks. Being online not only brings ease and comfort to our clients but allows the team to work on the go, respond swiftly to questions, design changes and general support. We can weave our work around personal commitments and know that we are still always there for our clients.  

Kylie: Every day is different, but the focus is always the same for me. Anything that is going to affect a client outcome or experience with Designbx is my number one priority and takes precedence over 99 percent of other things. Usually I’m up at 6am and do an hour of emails and planning for the day. If I need to do any writing this is the best time for me. Then I really love to go for a walk with one of my dogs Sophie in the morning – it gets the blood flowing and gets me amped for the day. Then I have breakfast and I’m straight into anything project and product related, talking to clients and suppliers, investigating business development opportunities and the operational side of the business. Mix that all in with some business finances and a daily catch up with Kerena and that’s pretty much the day. I must confess that I’m a serial offender for having 20 or more tabs open on my computer towards the end of the day, which can be quite counter-productive… but I’m deeply curious and I love absorbing knowledge from all the interesting business stories that come through my inbox during the day. 

Kylie and the family (one on the way!)

In the face of industry challenges and changes; incoming and up-and-coming competitors; a shifting real estate landscape; and balancing that ever-difficult collision of work and life, one thing is for certain… Designbx is no longer a start-up. The two women at the helm of this e-decorating offering are making waves in an industry that has long been plagued by a lack of access for ordinary people. And if it’s even possible, they remain more passionate and driven today than when the journey began three years ago. Fuelled by a vision and desire to give every Australian the means to create a home they can be proud of, and a space they want to come home to, Designbx is set for big things – watch this space.

“Great design is a brilliant collection of beautiful ideas”

– M. Cobanli

The post Lifting the lid on Designbx appeared first on Designbx.

Our in-house Interior Design expert Kerena Berry– Designbx shares her insight into the emerging Trends for 2020.  This year will see a pull toward more dynamic and stimulating interiors.  Iterations of each of the below trends will transpire across various styles; Boho, Luxe, Coastal, the rules are being pushed, and more than ever styles are being bled together in an individually creative manner. It’s time to release those creative juices!   

GEO UNION

In a constantly changing and dynamic world we are trending towards paying closer attention to the earth’s surface- the changes, causes and effects. We will continue to evolve and take a finer look at how we influence the environment and the results of our lifestyles.  In this heightened awareness we will start the blend with our surroundings, drawing on integrating textures of clay, concrete, minerals, foliage and rock sediments through pattern and prints. The palette is a meridian of neutral earth tones. “Fabric and wallpaper applications will be the hero elements for this trend’ Berry– Designbx

Image- Pattern Curator

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FINE OPTIMISM

This season sees a yearning for something comforting and pleasing.  A celebration of the past and evolving it with the new. Antique aesthetics, french textiles and unobtrusive print and patterns.  Colours are delicate sun faded and organic tones. This is a bright happy space.

Berry says “Layering is key here. A fan of colours and patterns can comfortably share a single space, however, a similar tonal range will be the key element to ensure a refined design”  

Image- Pattern Curator

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sources:  thecoolhour.com, refinery29.com, ebay.com, nicolevalentinedon.com, somegram.com, instagram (@bohemiandecor), amapofdreams.com, vsco.com (vscovibess), attirepin.com

COUTURE BOHEMIAN

Inspired by the desire for expression and creativity, pulling from the free spirited lifestyle of artists, philosophers and writers.  “ This is one style we have seen a huge influx in our projects over the last 6 months. Australian’s are welcoming richer tones and heavier fabrics into the home and commercial spaces”- Berry.

We look to focus on an eclectic style of gilded neutrals, deep saturated jewel tones overlayed with considerate and detailed bohemian patterns. “Embracing the idea that “More is more”, colour, texture and pattern clash adding a daring twist with theatrical drama” Globewest

Image- Pattern Curator

Image- Globewest

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Image- Pattern Curator

2020 sees us taking everything up to the next level. Colour, texture, prints and patterns being pushed to surprise. A little piece of the past, future and present all colliding to create familiar yet challenging new designs – almost anything goes!

“It is refreshing to foremost see variety. A beautiful layering of modern techniques, with old era soul, and consideration and pull to nature’s forms and tones.” Kerena Berry Designbx

-Kerena Berry is a Senior Interior Designer and co-founder of Designbx, Australia’s online interior design solution.  

The post Design Trends 2020 appeared first on Designbx.

Image reference: Bohemian Modern by Emily Henson

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Pairing back to a monochromatic palette brings a contemporary take to this look.

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Keep true to the bolder colour palette

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The materials that make the Tribal Touch look possible are rustic timbers, hand woven baskets used for both storage and wall features, batik and block printed fabrics, Pottery, feather detailing and stone ware. To achieve the look, check out our  tribal style guide.

The post The Tribal Touch appeared first on Designbx.

Bright Bazaar

http://www.brightbazaarblog.com

Refreshing take on color from one of the world’s leading interiors bloggers, Will Taylor of Bright Bazaar. What began as a popular blog attracting over 400,000 readers a month is now a one of Pinterest’s top influencers with over 2.4 million followers. One of the best blogs to take note on how to decorate with colour.

Decor 8

http://decor8blog.com

Holly Becker launched decor8 in 2004 as a small interior design studio in Boston. Nearly a decade later, the blog has become extremely popular for it’s well chosen photos and the personal touch in every post about home decor.

Design Sponge

http://www.designsponge.com

Design*Sponge is a design blog run by Grace Bonney. Launched in 2004, the blog attracts 1 million devoted readers across the globe for Its fresh and authentic stories, and practical ideas anyone can apply in his home.

Young House Love

http://www.younghouselove.com

Sherry and John live in Richmond, Virginia spending their days doing projects, photographing them, writing posts, and raising their daughter Clara and son Teddy. Readers love their obsession with DIY and how fun it is for them making this blog. The lively ideas and the their loyalty for this blog sure worth the follow.

Brit&Co

http://www.brit.co

Founded in late 2011, Brit&Co is a leading destination for the DIY generation, currently reaching over 10 million creatively-minded people each month. The blog provides tools to teach, inspire, and enable creativity among women and girls.

Its Over Flowing

Founded in 2008 by Aimee Lane who shares her inspiration for creating a simply inspired home. On the blog you will find a collection of house tours, photography tutorials, organisation tips, DIY projects, fabulous shopping finds and room makeovers.

Apartment Therapy

http://www.apartmenttherapy.com

In April 2004, Maxwell, with his brother Oliver Ryan, launched Apartment Therapy, reviewing stores, offering tips, posting photos, becoming the most successful blog in America and the world over.

The Jungalow

http://www.thejungalow.com

Justinas bohemian aesthetic emerged out of her multicultural upbringing in Berkeley, California. With partnerships with brands from One Kings Lane to Anthropologie and a social-media following of over 1,300,000 people, her bohemian style, approachable voice and novel ideas inspire millions to get free spirited with their home decor.

Remodelista

http://www.remodelista.com

Remodelista.com is the go-to, undisputed authority for home design enthusiasts, remodelers, architects, and designers. Remodelista decodes the secrets to achieving this aesthetic, with in-depth tours and lessons.

Sanni Apell

http://www.saniapell.com/blog

Sania Pell, a talented writer created a place to share her favourite interior styling and great design; fine art and contemporary craft; exciting new products and flea market finds; handmade and homemade. You can read her articles in famous magazines such as Elle Decor. The blog is well known for her excellent taste and inspirational photos.

The Design Files

http://www.thedesignfiles.net/section/homes

The Design Files was established by Lucy Feagins, a stylist and set dresser, who works alongside InsideOut and Domain publishing design related news and advice. Gaining a large following to become one of The Time’s UK’s Top 50 design blogs across the world, their home archives offer insight into style trends, beautiful homes around the world and industry news. Not only do their articles cover interior design, but offer extensive information for creatives, foodies, gardeners and architects. 

Now, go forth and explore! Each blog from around the world offers unique and practical advice as a go-to bible for designers and creatives. By following Interior Design trends and news it sparks newfound inspiration and creativity that you can apply in your own homes and practices.

The post Global design blogs worth knowing about appeared first on Designbx.

Cerused dressed timber dates back to the 15th Century, a skill that enriches the grain details in porous timbers, most commonly oaks. The style is predominantly created by using a pigmented grain filler to accent the pores of a timber or applying a pigmented wash.

Cerused dressing can be achieved with white pigments in oil or other clear bases against dark surfaces. You can also tint your pore filler paste with white to achieve this look and to mask unwanted tones.

A modern take on the material trend is adding a rich colour to the white medium to produce colour infused pieces. The key areas we are seeing this revival is in flooring, cabinetry and doors. However there are no rules to where and how to use this technique but here are some trend timbers that have taken us aback with their beauty. 

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The cerused detailing on the door heightens this highly textured and pattern focused space. In lighter tones it creates a marble effect and a charming subtle, touch to bright and neutral surfaces. 

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Darker and cooler tones in trend woods showcase the beauty and versatility of using coursed  dressed timber. Commonly used in contemporary and luxe styles, the neutral and cooling hues are easily paired with bright colour, metallics and slate greys. 

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The ceruse style in darker tones is a real statement piece and can match any style from Art-Deco, rustic and contemporary. Matching perfectly with bold patterns and bright colours, it adds a whimsical appeal to any space.

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The more traditional light tones in dressed timber are used in coastal style furniture, commonly known as ‘white-washed’. A beautiful way to up-cycle furniture is to add this decorative technique to hide imperfections and unwanted colourings as it breathes new life into pre-loved wooden surfaces.

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Try to incorporate trend timbers in unconventional spaces such as bathrooms and kitchens. By applying the cerused technique to wood, it removes the orange stained hue from conventional cabinetry and bench surfaces and adds a modern touch. 

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If you’re looking for the perfect rug to match your floor, check our our guide on how to style rugs. 

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